Reason #3- For the “label reader” in you!
We understand…you do it out of habit! You’re use to picking up products that seem worth-a-try, only to find out they contain ingredients that might strip, dry out, or damage your delicate tresses; or cause other harmful effects. Whole Foods takes a lot of the guesswork out- they only allow products to hit the shelves after their specialists review every ingredient to make sure it meets their whole body standards! In case you were wondering…TréLuxe products don’t contain parabens, sulfates, silicones, phylates, or artificial colors! TréLuxe products DO contain rich natural butters, light natural oils, plant extracts, water soluble ingredients, and all-natural blends to nourish, hydrate, strengthen, and define curly hair!
Reason #2- For the “conscious shopper” in you
The mission of TréLuxe is to help people Define themselves, Enhance their lives, and Inspire others. We live this out through our curl care line that helps people of all cultures to take confidence in their appearance using effective, natural products; our educational focus to help people create their own definition of beauty; and our initiatives to help people in communities in need to live healthier lives. Whole Foods has a record of supporting small business and community, and we’re VERY excited about the initiatives we’re developing to further our mission through the partnership. By shopping TréLuxe at Whole Foods, you’re supporting community empowerment and sending a message that this is important to you. More details to come!
Reason #1- For the “let me try first” in you
When we offer our products at expo’s, we invite you and your senses, to touch, play, smell and see for yourself, in a non-committal way. You can’t do that at every store (at least not without getting the side eye from that store associate watching you pry off the top of that jar of styling creme to check the consistency)! Whole Foods encourages the full experience, so each store will be outfitted with TréLuxe product testers to appease your curiosity!
The store list drops on 3/1/16. Be sure to sign up here bit.ly/1RXQmdq to get notified when TréLuxe products come to your city!